On Earth, Rick and Morty: The Movie debuts, Summer is an influencer, and Glootie is reaping all of the rewards. In the alien pocket dimension, Rick's about to get real weird with the escape attempt. Morty, he's just trying to stay alive, you know?
When Morty stupidly agrees to all the legal terms of a new face-altering gif app, he signs his life away to an unheard-of company that immediately seizes control of him for their own purposes.
Then, when Morty screws up Rick’s rescue effort, the company steals Rick’s portal gun and strands our heroes in an unexplored dimension--leaving them free to strip mine every aspect of Rick’s inventions and the Smith family's lives for evil, capitalist purposes!